Rising to the challenge of what to do with an expanding inventory of surplus clothing has resulted in awards success for Sustainable Advantage.

Sustainable Advantage has been helping its client Fat Face in its goal to become a carbon neutral operation by 2025. Together they have minimised the amount of waste Fat Face sends to landfill and increased the waste it recycles by 45 percent.

Fashion industry waste has become a major concern for both consumers and the companies involved and many are looking at how they can tackle their waste issues. WRAP estimates that 350,000 tonnes of clothing goes to landfill in the UK each year. The UK is also the second largest used clothing exporter after the US, with 70% of all UK reused clothing heading overseas.

Wanting to avoid selling sample clothing to textile merchants for export and sale abroad, Fat Face challenged Sustainable Advantage to take on a specific project to redistribute its samples to those in need in the UK.

The project saw over 15,000 items donated. Packages were sent to charities including Achieve Together, Blind Veterans, Change Grow Live, Childhood Trust, Guildford Action, Janie’s Homeless Friends, Lewisham Vulnerable Adults, Marylebone Project, Reigate and Banstead Women’s Aid, Salvation Army, Samaritans, Sanctuary, Shelter, St Mungo’s, Vulnerable Care Sutton and Whitechapel Outreach as well as to local churches and food banks.

The project has been shortlisted for a 2020 National Recycling Award in the Social Value category. The award recognises exemplary business initiatives that demonstrate a measurable positive social impact on communities.

To hear more about our work with Fat Face, or for help with recycling or sustainability for your business, contact us